How to Choose the Right Foundation - Tips for Color & Skin Type

How to Choose the Right Foundation - Tips for Color & Skin Type

Choosing foundation is a very complicated task that we are not all familiar with. There are many products on the market and it may seem impossible to find the most suitable to make ourselves look beautiful and radiant with the perfect makeup. See this article in which we give you some tips so you know how to choose foundation. To do so, you have to take into account factors such as texture, color and skin type.

Steps to follow:

As you know, foundation can be found in different textures; fluid, cream, mousse or compact. The first step to choose the right foundation is to find one that is most appropriate for your skin type and lifestyle.

  • Liquid: fluid foundations suit all skin types, spread easily and allow you to unify your skin tone providing a very natural result.
  • Cream: creamy makeup is more discreet but is ideal to hydrate your face, especially for people with dry skin, and provides a natural and delicate color.
  • Compact: this texture is perfect for combination and oily skin because it eliminates glare and unifies the tone. Be careful when you apply it because the finish is less natural than others.
  • Mousse: this makeup is suitable for all skin types and is light, which gives your face a very pleasant, velvety appearance.

In addition to texture, you can choose your foundation according to the finish you want to achieve when you apply the product to your face.

  • Moisturizers. There are bases that contain nourishing substances to keep the skin well hydrated, such as glycerine, vegetable oils, vitamin E, etc. They are ideal for dry skin that does not have enough water.
  • Mattifiers. If your skin is combined or greasy, you'll want to control the shine on your face throughout the day. Mattifying foundations are perfect for this as they are oil free, i.e. without added grease.
  • Illuminators. For damaged or dull skin, illuminating foundation is the best option to restore light to your face. They contain lightening and exfoliating actives, such as vitamin C or alpha hydroxy acids (AHA).
  • Rejuvenators. Foundations with a lifting effect have firming components such as hyaluronic acid, ceramides and collagen which prevent sagging that occurs in skin over the years.

The foundation's tone is clearly a key factor for a natural, impeccable finish. You should find a foundation that is the same color as your skin, so that it blends with it and matches to make your tone more evenly, creating a perfect canvas for the rest of your makeup. Using darker foundations is not the best solution to bring life and light to your face. You only get a very unflattering mask effect. To get color we already have bronzing powders and blusher. If you have purchased a foundation that is too light for you, we recommend you take a look at our article on what to do if your foundation is too light.


When you go to buy your foundation, try various shades until you find yours to get the right color. We advise you not to do the test on your face and definitely not on the inside of your wrist as it doesn't correspond to the actual tone of your skin and can be altered by redness or marks. The best thing is to apply it onto your neck to neutralize the tone of your face and make sure it adapts to the color of the rest of our body.


If you want to have perfect makeup, you first have to prepare your skin so that it is perfectly clean and moisturized and cover imperfections with a good concealer.

If you want to read similar articles to How to Choose the Right Foundation - Tips for Color & Skin Type, we recommend you visit our Beauty & Personal Care category.